Why did Juventus change their logo and name?
The new logo was designed to modernize the club's image and make it more appealing to a global audience. The change was met with mixed reactions from fans and the public, but the club's management believed it was necessary to position Juventus as a more contemporary and marketable brand.
Juventus Logo Key Elements
Frequently, the club's basic colors have been a combination of black and white, blue (featured in the Turin coat of arms),x, and golden yellow, which is often associated with victory and glory.
They were well educated but the eldest was just 17 years of age. This paved the way for the club's name. In Latin, the name 'Juventus' means youth.
Juventus first won the 1905 Italian Football Championship while playing at their Velodrome Umberto I ground. By this time, the club colours had changed to black and white stripes, inspired by English side Notts County. There was a split at the club in 1906, after some of the staff considered moving Juve out of Turin.
The new logo was designed to modernize the club's image and make it more appealing to a global audience. The change was met with mixed reactions from fans and the public, but the club's management believed it was necessary to position Juventus as a more contemporary and marketable brand. At first I hated it.
Juventus F.C. wear 3 stars above their crest to represent the 30 league championships they have amassed. Also present in the image are the Scudetto and the Coccarda, worn by the current holders of the Serie A and Coppa Italia titles respectively.
Originally, Juventus' strip consisted of pink shirts and a black tie, which only happened because they were sent the wrong shirts - the father of one of the team's players manufactured the club's earliest kits, but the continuous washing of the jerseys made the colour fade drastically.
The Juventus FC–AC Milan rivalry is a football derby between Juventus and Milan. Both teams rank among the most successful clubs in the country's football history and often compete for all major domestic honours. It is the oldest running and most played Italian derby, having been played since 1901.
In the wake of the scandal, the Italian Football Federation (FIGC) launched an investigation, which led to the stripping of Juventus' 2004-05 and 2005-06 titles, as well as a points deduction for the following season.
The 'Old' part of the nickname derives from the amusing irony that the name Juventus stems from 'youth' in Latin. It's a pun! Admittedly not a very good one. And since every bad pun needs an explanation, here it is: In the 1930s, when the club was bought over by the Agnelli family, the team's star players were ageing.
Why is Juventus in 13th place?
The Italian Football Federation (FIGC) announced on Friday evening that Juventus had been deducted 15 points for “financial irregularities” and “false accounting” in relation to historic transfer dealings – the exchange of players between clubs.
The scudetto (Italian for: "little shield", pronounced [skuˈdetto]) is a decoration having the colors of the flag of Italy which is sewn onto the jersey of the Italian sports clubs that won the highest level championship of their respective sport in the previous season.
Juventus is one of Italy's oldest and most successful clubs, with more Italian league championships than any other team. Juventus was founded in 1897 by a group of grammar school students. The team, which did not play an official league match until 1900, started out wearing pink shirts.
The end of the partnership between Juventus and EA Sports is the reason the Italian champions will be called Piemonte Calcio in FIFA 20. Juventus have actually struck a deal with EA Sports' rivals Konami to appear exclusively on their upcoming title eFootball Pro Evolution Soccer 2020 instead.
Unveiled in January, the new logo represents the very essence of Juventus: the distinctive stripes of the play jersey, the Scudetto shape and the iconic J for Juventus. The black and white stripes are the defining trait of the new visual identity and can be adapted to fit any setting.
Its existing logo features the silhouette of a charging bull, as well as a crown, bold black and white stripes, and the team name underlined in yellow. For the stark redesign, Juventus, working with design agency Interbrand, discarded most of these elements.
They were initially deducted 15 points in Serie A for 'financial irregularities' and 'false accounting' in relation to past transfer dealings. The ruling also came with bans for multiple ex-board members.
The Juventus flag is composed of the Juventus emblem, placed on the left side of the flag and the Italian championship shield placed to the right of the flag and dominated by 3 stars that indicate the dozens of times in which Juventus won the Scudetto.
Juventus logo colors are black and white. The black color code for the Juventus logo is Pantone: PMS Black 6 C, Hex Color: #000000, RGB: (0,0,0), CMYK: (0,0,0,100). The white color code for the Juventus logo is Hex Color: #FFFFFF, RGB: (255,255,255), CMYK: (0,0,0,0).
The UEFA Club Financial Control Body (CFCB) has found Juventus guilty of breaking Financial Fair Play (FFP) rules, namely in providing fictitious information on the amount of player transfers and underreporting employee spending and salaries. These movements allegedly increased the club's capital by 700m euros.
What is Juventus slogan?
The Juventus slogan is “Fino alla Fine”, or “*ntil the End” in English; a feeling you're bound to share when entering to the stadium during your football trip.
From afterthought to centerpiece: Danilo, the captain of Juventus.
The Derby d'Italia (English: Derby of Italy) is the name of the football derby between Internazionale of Milan and Juventus of Turin. The term was coined in 1967 by Italian sports journalist Gianni Brera. It is the equivalent of Spain's El Clásico and France's Le Classique.
Juventus have been docked 10 points in another twist in the case against the club over alleged false accounting. The 10-point deduction drops Juve to seventh in Serie A, six points off a Champions League place with three matches left to play.
Following the enforced relegation, Juventus lost Fabio Cannavaro and Emerson to Real Madrid, Lilian Thuram and Gianluca Zambrotta to Barcelona, Adrian Mutu to Fiorentina, and Patrick Vieira and Zlatan Ibrahimović to Internazionale.
References
- https://www.britannica.com/topic/Juventus-Italian-football-club
- https://www.juventus.com/en/news/articles/new-logo-new-era
- https://en.wikipedia.org/wiki/Juventus_FC%E2%80%93AC_Milan_rivalry
- https://www.kickest.it/en/news/29222/why-the-serie-a-scudetto-was-not-awarded-in-2004-the-calciopoli-scandal
- https://www.vintageisthenewold.com/game-pedia/what-is-the-name-of-juventus-team-in-fifa-21
- https://www.goal.com/en-gb/news/why-do-juventus-play-in-black-and-white/szdt01w6llqh1k5ni7lycylqb
- https://en.wikipedia.org/wiki/Star_(sport_badge)
- https://www.flagsonline.it/juventus-champion-of-italy-flag
- https://en.wikipedia.org/wiki/Scudetto
- https://teamcolorcodes.com/juventus-color-codes/
- https://en.wikipedia.org/wiki/Derby_d%27Italia
- https://www.eurosport.com/football/juventus-hit-with-10-point-penalty-over-alleged-false-accounting-in-blow-to-champions-league-hopes_sto9618567/story.shtml
- https://www.goal.com/en-in/news/juventus-the-old-lady-nickname-explained/bltef8c66d75fdd567c
- https://www.euronews.com/2023/07/29/juventus-banned-from-european-football-next-season
- https://www.hatchwise.com/resources/the-complete-history-of-the-juventus-logo
- https://en.wikipedia.org/wiki/2006%E2%80%9307_Juventus_FC_season
- https://www.quora.com/Why-did-Juventus-change-their-logo
- https://www.dezeen.com/2017/01/17/juventus-football-club-faces-fan-uprising-after-minimalist-new-logo-graphics-design/
- https://www.blackwhitereadallover.com/2023/3/2/23620872/juventus-danilo-luiz-da-silva-2023-serie-a-transfers-team-management-analysis-captain-brazil
- https://en.wikipedia.org/wiki/Juventus_FC
- https://www.aljazeera.com/sports/2023/1/23/explainer-juventus-italian-football-scandal-serie-a
- https://www.goal.com/en/news/why-juventus-have-been-docked-15-points-italian-football-federation/blt4776860c5347c3c2
- https://www.footballbreak.co.uk/blog/uk-clubs-juventus/
- https://www.juventus.com/en/club/history/the-story-of-a-legend